X outperforms rival Threads with tenfold increase in daily active users.

The social media platform Threads struggles to capture the interest of a small group of users on a daily basis. The number of active accounts has already declined by 80 percent, indicating a significant drop in engagement. In addition, Threads is found to have fewer user retention rates compared to its main competitor, X. These statistics specifically pertain to Android users. Merely a month after its launch, Threads faced challenges in attracting and retaining a substantial user base.

Isabella Walker

Isabella Walker