City Councilor Jaime Santamaría unveils secrets of the Three Kings Parade.

This year, La Vila will host not just one, but two processions, or “cabalgatas,” in celebration of the Three Wise Men. Adding to the excitement, a new addition has been announced—a designated ambassador who will represent the town before Their Majesties, the Kings of the East.

La Vila, a vibrant town known for its festive spirit and lively traditions, is gearing up for an unforgettable celebration of the Epiphany. The organizing committee has gone above and beyond to ensure that this year’s festivities are even more spectacular than ever before.

Traditionally, La Vila has held a single procession on the evening of January 5th, when the Three Wise Men take to the streets, accompanied by their retinue of colorful floats and enthusiastic participants. However, in an effort to enhance the experience and cater to a wider audience, a second procession has been added to the program.

The decision to introduce an additional cabalgata was met with great enthusiasm by the local community. It allows for a more inclusive celebration, offering residents and visitors alike the opportunity to witness the grandeur and magic of the Three Wise Men in two separate events.

Another significant innovation this year is the introduction of an ambassador who will represent La Vila before the esteemed Kings of the East. This role holds great honor and responsibility, as the ambassador will serve as a direct liaison between the town and the revered monarchs. The selection process for this coveted position is already underway, generating much anticipation and speculation among the townspeople.

The ambassador will play a crucial role in ensuring that La Vila’s unique cultural heritage is properly showcased and respected during the visit of the Three Wise Men. This includes guiding the Kings through the town, highlighting its landmarks, and providing them with insight into the local customs and traditions. As an emissary of the town, the ambassador will exemplify the warmth and hospitality that La Vila is renowned for.

The addition of a second procession and the introduction of an ambassador reflect La Vila’s commitment to continually improving its festivities and providing an unforgettable experience for all who participate. By embracing innovation while preserving its deep-rooted traditions, La Vila aims to captivate both residents and visitors, making the Epiphany celebration a truly memorable event.

As anticipation builds throughout the town, preparations are underway to ensure that every detail is meticulously planned and executed flawlessly. From the intricate designs of the floats to the coordination of participants and volunteers, every aspect of the processions will be carefully orchestrated to create a magical atmosphere that will enchant young and old alike.

In conclusion, La Vila is set to host two vibrant processions this year, inviting everyone to immerse themselves in the joyous spirit of the Epiphany. With the new addition of an ambassador to represent the town before the Three Wise Men, La Vila aims to elevate the celebration to new heights, showcasing its rich cultural heritage to the esteemed Kings of the East. As the countdown to the festivities begins, excitement fills the air, promising an unforgettable experience that will leave a lasting impression on all those who attend.

David Baker

David Baker